This year’s winners of the European Imaging and Sound Association awards have been announced, with Samsung bagging two of the biggest mobile-related trophies of the night – the European Social Media Phone 2010-2011 and the European Smartphone 2010-2011. Sony Ericsson also made a splash when they took home the European Mobile Phone Award too.
The European Mobile Phone Award was given to Sony Ericsson for the excellent Xperia X10 Mini, and is probably the most important mobile phone award of the night. It’s also clear evidence that the opinion of what makes a regular mobile phone is changing, as the X10 Mini doesn’t have a physical keyboard and still runs a smartphone OS! We love the little Android phone and agree that it deserves this degree of recognition.
On to the European Smartphone 2010-2011 Award, which Samsung accepted for the i9000 Galaxy S! Last year’s winner was the Apple iPhone 3GS and a few months back the iPhone 4 was surely the odds-on favourite for this category, however ‘antennagate’ doesn’t seem to have done them much good, and Apple have been usurped by Android. Great news for Samsung and the superb Galaxy S!
The European Social Media Phone 2010-2011 award also went to Samsung, but for the S8500 Wave, the first device to use their in-house bada operating system. Aside from these two, Samsung also gathered up awards for European Advanced Compact Camera, European Blu-ray player and European 3D Solution too.
Other awards went to LG for the European Green Mobile Phone, given to the LG GD510 Pop, presumably based on the optional solar panel available for the device, and Apple, who took home the European Tablet Award for the iPad. Although there probably wasn’t much competition in that category!